Link in Bio: What to Put on Yours (+ How a QR Code Helps)

Your bio gets one link. Whatever sits behind it is the front door to everything you do — your latest video, your shop, your brand-deal inbox. A cluttered page with fifteen equal buttons loses people; a focused one turns profile visits into clicks. Here's what to include, how to order it, and how a QR code brings offline fans to the same place.

What to put on your link in bio page

• Your newest thing. The latest video, episode, drop or release. This is why most people tapped.
• Your evergreen best. The one piece of content that best explains who you are — a top video, a signature series, a playlist.
• Where to buy. Shop, merch store, course, presets, tip jar.
• How to follow you elsewhere. Social icons for each platform you're active on — and only those. A dead account hurts more than a missing one.
• Brand-collab contact. A clear "Work with me" button with your business email or media kit. Brands that can't find a contact in ten seconds move on.
• A short intro. One or two sentences and a photo, so a new visitor knows what they're looking at.

Order matters more than you think

Most visitors are on a phone and won't scroll far. Put the link you most want clicked at the top, right under your name. A simple order that works for most creators:

1. Name, photo and a one-line intro.
2. The one current priority (new video, launch, event).
3. Shop or support link.
4. Two or three evergreen links.
5. Social icons and the brand-contact button.

Rotate the top slot when your priority changes. Old launches sitting at the top are a quiet conversion killer.

Embed video instead of just linking it

A video block plays right on your page, so a new visitor sees your work without leaving. Use it for a channel trailer, your best-performing clip or a quick "who I am" intro. Add music if it fits your brand, and keep the page fast: a few strong photos beat a huge gallery.

Bring offline fans to the same page with a QR code

Your bio link lives on social apps, but your audience also meets you in the real world. A QR code that opens your link-in-bio page connects the two:

• Merch: a small code on a hang tag or inside a hoodie print. Use the transparent PNG so it sits cleanly on the design.
• Livestreams: a code in the corner of your stream overlay lets viewers on a TV or second screen open your page with their phone.
• Stickers and packaging: every order you ship becomes a path back to your newest content.
• Events and meetups: a code on your table sign or badge beats spelling out your handle.

Since the code points to your page — not to one specific video — it never goes stale. Change the links whenever you want; the printed merch keeps working.

Measure clicks and cut what doesn't work

Every QRLivo page shows views, QR scans, unique visitors, devices and link clicks. Check it after a week or two. If a link gets almost no clicks, move it down or remove it. If QR scans spike after a convention or a merch drop, you know offline is worth investing in. A shorter page with links people actually use converts better than a long list.

Make it memorable

Pick a page address that matches your handle, like qrlivo.com/yourname, so it's easy to say out loud on a podcast or a stream. Choose a theme that fits your brand colors and keep the QR style consistent across merch — "rounded" or "dots" look great on larger prints, "square" is safest on small stickers.

See what other pages look like in our examples, explore link-in-bio QR codes, or start building yours for free.